by Lisa Parziale | Dec 14, 2018 | Content Marketing, Marketing, Marketing Blog, Online Marketing, Search Engine Optimization, SEO
The term “Digital Marketing” has grown in scope and meaning over the years. Two decades ago digital marketing could have referred to the type of old bank signs that told time and temperature. Today it could refer to several different types of internet...
by Lisa Parziale | Dec 7, 2018 | Content Marketing, Marketing Blog, Online Marketing
As we’ve moved further into the technological age, buying behavior has changed drastically. Now, more than ever, consumers are buying things online. The shift in purchasing patterns requires businesses to market digitally. No matter what your company offers, or how... by Lisa Parziale | Feb 11, 2017 | Content Marketing
Content Marketing is a great way to relate to your customers and potential customers in this internet infused world. By creating and distributing valuable and consistent streams of relevant information you will attract the customers you’re looking for. However,... by Lisa Parziale | Nov 25, 2016 | Content Marketing
Instagram is a wonderful social media platform that can give your online marketing a boost. There are quite a few things that you might want to take into account when you enhance your online presence. Prominently increasing the dominance of your social media efforts... by Lisa Parziale | Sep 15, 2016 | Content Marketing
I never thought I would say or write these words but here I go, the WEB as we know it is DYING! You heard me right. We are about to go through a new era of information technology BIGGER than the World Wide Web movement. Imagine in the early 90’s when the internet was... by Lisa Parziale | Apr 20, 2016 | Content Marketing, Featured
Content marketing is taking over where traditional marketing leaves off by showing that your company is more than just a brand. Sharing useful content through your company creates trust with your customer which is vitally important. Customers who trust your company...