by Portside Marketing | May 18, 2018 | Marketing, Search Engine Optimization
When someone is searching your industry online, do you know what words they are using? More importantly are the search words they are using most likely to match content on your site so that your site comes up at the top of the list? These are questions you have to...
by Portside Marketing | May 11, 2018 | Marketing
When someone starts a Google search on a topic or business relating to your website, there are many factors that play a role into how your website measures up. Since Google is constantly changing its search algorithm, we’ve always paid attention to certain search... by Lisa Parziale | May 5, 2018 | Marketing
by Portside Marketing | May 4, 2018 | Marketing
When you develop a website for your business having people visit it is key. But when people Google a key word that relates to your business, how does your site measure up to Google’s ranking factors? Knowing the ins and outs of search engine optimization will help you...
by Lisa Parziale | Apr 18, 2018 | Marketing
I love Asana. As far as project management goes, it is great. We find it simple to use and meets our needs as a small business. However, the styling leaves a lot to be desired. Many of the features we do not use and would love to hide, as the sidebar can get... by Portside Marketing | Feb 26, 2018 | Marketing
When people need to find information, what do you usually hear them say? “I’ll Google it!” are often the words heard. It’s estimated that Google processes more than three billion searches a day… yes, we said three billion. With that type of statistic, it’s vital that...