by Lisa Parziale | Jun 13, 2017 | Business, Online Marketing, SEO
Google Analytics is an excellent free service that tracks nearly everything to do with your website’s traffic. Every website can benefit from using this valuable tool. Both business and personal websites alike can use analytics about website traffic. Many people find... by Lisa Parziale | May 10, 2017 | Business, Online Marketing, SEO
The Near Me Search Strategy is quickly becoming the new, hot strategy for helping customers find local businesses. Google has recently announced a new qualifier that has been added to search queries. Users can now add “near me” to their search to help locate local... by Portside Marketing | Mar 17, 2017 | Business, Online Marketing, SEO
The social signals that you can get from your social media accounts can be a bit confusing if you don’t know what to look for. Very few people actually fully understand how much power these social signals really hold. However, those cues can say a lot about what type... by Lisa Parziale | Jan 16, 2017 | Online Marketing
Online Marketing is extremely important in today’s internet integrated world. This modern digital age makes it easier than ever for consumers to find what they’re looking for at their fingertips. However, if you’re hoping they’ll find you, you need to put your company... by Lisa Parziale | Jun 15, 2016 | Online Marketing
Online marketing is a method of advertising and promoting products or services through online spaces such as the internet. Using online tools companies are relying on the internet more than ever to reach their intended audience. Thankfully, online marketing tools have... by Lisa Parziale | Jun 15, 2016 | Featured, Online Marketing
Online marketing is quickly becoming the central focus for how companies market themselves. With more people connected to the internet than ever, a business that doesn’t include online marketing in their marketing plan will certainly have a gap in their overall...